The Immersive Impact Review launched on March 13, 2026 at 4p CDT in Austin Texas during SXSW, and they describe themselves as “a hybrid journalistic and academic magazine examining immersive media’s strive for social impact.” The first issue theme is titled “Value(s) in Practice: Impact and Sustainability in XR,” which is investigating the following questions: “How do we measure and demonstrate social impact? How do we justify costs and tradeoffs in immersive vs. more traditional media?” I spoke to managing editor Michael Epstein at SXSW four days after their launch to get a bit more context on their founding with support from Agog, and we unpack some of the articles from the first issue.
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Music: Fatality
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